{"id":9829,"date":"2016-04-27T15:06:52","date_gmt":"2016-04-27T19:06:52","guid":{"rendered":"https:\/\/wasteadvantagemag.com\/?p=9829"},"modified":"2016-04-27T15:06:52","modified_gmt":"2016-04-27T19:06:52","slug":"can-i-recycle-this-brands-adopt-more-thorough-label-to-make-recycling-less-confusing","status":"publish","type":"post","link":"https:\/\/wasteadvantagemag.com\/can-i-recycle-this-brands-adopt-more-thorough-label-to-make-recycling-less-confusing\/","title":{"rendered":"Can I Recycle This? Brands Adopt More Thorough Label to Make Recycling Less Confusing"},"content":{"rendered":"<p><span class=\"TextRun SCX76163589\" xml:lang=\"EN-US\"><span class=\"NormalTextRun SCX76163589\">Consumers know the ubiquitous three-arrow recycling icon means that a package is made of recyclable material. But do they know whether the lid on their tea bottle can stay on, or if their local recycling program is able to process Tetra <\/span><span class=\"SpellingError SCX76163589\">Paks<\/span><span class=\"NormalTextRun SCX76163589\">?<\/span><\/span><span class=\"LineBreakBlob BlobObject SCX76163589\"><span class=\"SCX76163589\">\u00a0<\/span><br class=\"SCX76163589\" \/><\/span><span class=\"LineBreakBlob BlobObject SCX76163589\"><span class=\"SCX76163589\">\u00a0<\/span><br class=\"SCX76163589\" \/><\/span><span class=\"TextRun SCX76163589\" xml:lang=\"EN-US\"><span class=\"NormalTextRun SCX76163589\">How2Recycle\u202fis trying to clear up any confusion about what can be recycled where, and how, by creating a more thorough, nationally harmonized, on-package label. The traditional recycling symbol with a number in the center was developed decades ago as a way for manufacturers to communicate with recycling facilities or <\/span><span class=\"SpellingError SCX76163589\">reprocessors<\/span><span class=\"NormalTextRun SCX76163589\">, the organization says. This one is designed specifically for consumers. &#8220;Fifty-seven percent of consumers look to a product&#8217;s packaging first for recycling information, before looking elsewhere,&#8221; says project manager Kelly Cramer. &#8220;This data suggests that having a recycling label like How2Recycle on package is important to triggering correct recycling behavior, because it&#8217;s where people look for direction.&#8221;<\/span><\/span><span class=\"LineBreakBlob BlobObject SCX76163589\"><span class=\"SCX76163589\">\u00a0<\/span><br class=\"SCX76163589\" \/><\/span><span class=\"LineBreakBlob BlobObject SCX76163589\"><span class=\"SCX76163589\">\u00a0<\/span><br class=\"SCX76163589\" \/><\/span><span class=\"TextRun SCX76163589\" xml:lang=\"EN-US\"><span class=\"NormalTextRun SCX76163589\">The effort is a project of <\/span><span class=\"SpellingError SCX76163589\">GreenBlue\u2019s<\/span><span class=\"NormalTextRun SCX76163589\"> Sustainable Packaging Coalition, a nonprofit membership group working to improve packaging sustainability and the public\u2019s understanding of it. Several natural brands including <\/span><span class=\"SpellingError SCX76163589\">WhiteWave<\/span><span class=\"NormalTextRun SCX76163589\"> Foods, Seventh Generation and Happy Family Brands, as well as conventional brands such as Clorox and Kellogg&#8217;s, are members and display How2Recycle labels on their packages.<\/span><\/span><span class=\"LineBreakBlob BlobObject SCX76163589\"><span class=\"SCX76163589\">\u00a0<\/span><br class=\"SCX76163589\" \/><\/span><span class=\"LineBreakBlob BlobObject SCX76163589\"><span class=\"SCX76163589\">\u00a0<\/span><br class=\"SCX76163589\" \/><\/span><span class=\"TextRun SCX76163589\" xml:lang=\"EN-US\"><span class=\"NormalTextRun SCX76163589\">To read the full story, visit <\/span><\/span><a class=\"Hyperlink SCX76163589\" href=\"http:\/\/newhope.com\/packaging\/can-i-recycle-brands-adopt-more-thorough-label-make-recycling-less-confusing\" target=\"_blank\"><span class=\"TextRun Underlined SCX76163589\" xml:lang=\"EN-US\"><span class=\"NormalTextRun SCX76163589\">http:\/\/newhope.com\/packaging\/can-i-recycle-brands-adopt-more-thorough-label-make-recycling-less-confusing<\/span><\/span><\/a><span class=\"TextRun SCX76163589\" xml:lang=\"EN-US\"><span class=\"NormalTextRun SCX76163589\">.<\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Consumers know the ubiquitous three-arrow recycling icon means that a package is made of recyclable material. But do they know whether the lid on their tea bottle can stay on, [&hellip;]<\/p>\n","protected":false},"author":1775,"featured_media":9831,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_price":"","_stock":"","_tribe_ticket_header":"","_tribe_default_ticket_provider":"","_tribe_ticket_capacity":"0","_ticket_start_date":"","_ticket_end_date":"","_tribe_ticket_show_description":"","_tribe_ticket_show_not_going":false,"_tribe_ticket_use_global_stock":"","_tribe_ticket_global_stock_level":"","_global_stock_mode":"","_global_stock_cap":"","_tribe_rsvp_for_event":"","_tribe_ticket_going_count":"","_tribe_ticket_not_going_count":"","_tribe_tickets_list":"[]","_tribe_ticket_has_attendee_info_fields":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false},"version":2}},"categories":[6,13],"tags":[],"class_list":["post-9829","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-garbage-news","category-recycling-news"],"jetpack_publicize_connections":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Can I Recycle This? 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